Growth · most chosen

Growth

US$4,680/month
C$6,500/month · CAD option for Canadian issuers

USD shown at an indicative rate of 1 CAD ≈ 0.72 USD, restated quarterly. Billed in USD by default; Canadian issuers can choose CAD at checkout. Prefer annual? C$65,000/year (about US$46,800) — two months free. Six-month prepay saves 10%.

C$25–100M market cap. Equivalent scope at a small-cap IR agency runs about US$10,000–15,000/month. Foundry Growth is US$4,680.

A story that works, and the right investors who have never heard it.

Start Growth → Talk to Mark first

Who this is for

You have a story that works and a shareholder base that is too retail, too passive, or too thin. You are past proving the asset exists — now you need the right investors to know it, and you need to be in the room when they are allocating. This is the tier for an issuer with a catalyst calendar and something to defend.

What you get, and why each piece is there

Not a feature list. Every line below exists because a specific thing goes wrong without it.

Everything in Starter — then the cadence doubles

4 press releases a month, 2 Avery video updates, plus a quarterly long-form investor briefing.
Why it matters: At four a month you are no longer an issuer that occasionally speaks. You are a company with a news flow, and news flow is what gets you into screens, newsletters and watchlists.

5 social channels + syndication into investor-newsletter networks

Beyond your own channels, into the places small-cap investors actually read. Every placement is disclosed as paid, per Policy 3.4 / §17(b), because that is the law and because undisclosed promotion is what destroys issuers.
Why it matters: Your own followers are people who already found you. Syndication reaches the ones who have not.

Retail-led institutional targeting

A curated buy-side and family-office list built for your sector, stage and cap band, with a warm-introduction sequence — not a blast.
Why it matters: Small funds and family offices are where a C$50M issuer actually gets a cheque. We build the list and run the approach; we cannot and do not guarantee meetings — anyone who does is selling you something they cannot deliver.

Weekly shareholder newsletter + analyst introductory outreach

Weekly contact with your own base, and structured introductions to analysts who cover your sector at your size.
Why it matters: Coverage does not start with a call. It starts with an analyst having seen your name six times, correctly spelled, attached to news that made sense.

One non-deal roadshow or conference, coordinated

We handle the coordination, the materials, the message discipline and the follow-up.
Why it matters: The conference is not the value. The follow-up is, and it is the thing every issuer drops.

Earnings-call prep — Q&A prep book and message discipline

The questions you will be asked, the answers you have already cleared, and the lines you must not cross.
Why it matters: The worst disclosure incidents happen live on calls, from a CEO answering a good question honestly and going one sentence too far. A prep book is cheap insurance.

Market surveillance in your dashboard

Volume, liquidity, and shareholder-base movement, visible continuously.
Why it matters: You should know your shareholder base is shifting before your broker calls to tell you.

Same-day IR lead access, no queue

Your senior Foundry lead, directly.
Why it matters: This is the difference between a firm and a vendor.
Where the human is. Every release, post, video and answer above is drafted by an agent and reviewed and approved by a qualified human before it is released. Nothing goes out on autopilot. Hard compliance violations block publication in code — the reviewer cannot approve past them even if they wanted to. Who signs off →
What is not in Growth. Full shareholder identification, managed analyst relations and coverage-initiation, multiple NDRs, and produced corporate video sit in Pro. Growth gets you introductions and targeting; Pro gets you a managed programme.

When this is the wrong tier

If you are running a coverage-initiation campaign or defending a shareholder base under pressure, you want Pro. We would rather move you up — or turn you away — than take a fee for a programme that cannot do what you need. Compare all tiers →

The questions you are actually asking

Why is this a fraction of what an IR firm quotes me? What is wrong with it?

Nothing is wrong with it — you are being billed differently. A conventional retainer buys a junior account manager whose week goes into drafting, formatting, monitoring, list-building and follow-up, and who is doing the same for eleven other clients. You pay senior rates for junior hours. We inverted it: agents do the production, senior people do only the judgment. It is a different cost structure, not less service.

So is this just AI slop with my ticker on it?

No, and the difference is enforced in code rather than promised in a pitch. A deliverable cannot publish unless it is market-facing, carries zero hard compliance violations, and has an explicit human approval attached to a name. We tested it by trying to bypass it — unapproved, internal-only, forced channels, dry-run. All refused.

Will you tout my stock?

Never. No price targets, no buy calls, no manufactured excitement, no performance-based fees. Our compensation is never tied to your share price or trading volume — that is prohibited, and it is also the incentive that turns IR firms into promoters. We make you understandable and reachable. That is the whole job.

What do you actually guarantee?

The activity in your plan: the releases, videos, posts and investor responses you are paying for, produced on cadence and reported honestly. We guarantee no outcomes. Not reach, not impressions, not meetings, not coverage, not share price. Those depend on audiences and investors nobody controls. Anyone who guarantees them is a promoter, and you should walk away from them.

Who approves what goes out — you or me?

Both, and in that order. Foundry signs off first; then it goes to you. You can waive your own sign-off in writing if you want speed over control — many issuers do, once they trust the output — but you can never be bypassed by default, and we can never be skipped.

How fast can we start?

Onboarding builds your dossier from your filings and technical documents, and sets the disclosure regime for your jurisdiction. First artifacts follow quickly after that. If you are a Canadian listed issuer, the engagement itself must be announced and filed (Policy 3.4 / Form 3C) — build that lead time in.

Start Growth

US$4,680/month
C$6,500/month · billed in CAD

USD shown at an indicative rate of 1 CAD ≈ 0.72 USD and restated quarterly. You are charged in the currency you choose at checkout — USD by default, CAD for Canadian issuers. The amount you see is the amount you pay. Prefer annual? C$65,000/year (about US$46,800) — two months free. Six-month prepay saves 10%.

Start Growth now → Talk to Mark first (20 min) Free visibility audit

Month-to-month after the first three months. The initial term exists because an IR programme cannot be judged in three weeks — not to trap you. After it, if the work is not obviously worth the fee, you leave, and we would rather you did.

The honest reasons to start now rather than next quarter

We are not going to manufacture a countdown clock. Here are the real ones: