Fund Outreach is FoundryIR's custom institutional program for one issuer at a time. We build your target list from public institutional filings, work it by phone and email every week, book and brief the investor meetings with your management, and report every result fund by fund. We take on three issuers a year.
Apply for a seat → See the arithmetic
Take an illustrative junior at a C$60 million market capitalization. The question the table asks: with nothing new in the ground, how much of a re-rating would have to come from more of the right people simply knowing the company exists?
| If the market re-rates by… | On a C$60M market cap | What it would take |
|---|---|---|
| 1% | C$600,000 | A handful of allocators adding the name to a watchlist |
| 5% | C$3,000,000 | A few funds that already hold your peers taking a starter position |
| 10% | C$6,000,000 | Two or three institutions on the register that were not there before, which is the normal result of a story told many times to the right people |
Read it for proportion, not as a promise. FoundryIR does not forecast a share price, a volume or a market capitalization, and nothing on this page is one.
The mechanism is the oldest one in small-cap finance. A junior is rarely cheap because the rock is wrong. It is cheap because the few hundred people who could take a position-sized stake have never been told it exists. Widening the register is what improves visibility and liquidity; the price is the market's business.
| Reading | The arithmetic, in the issuer's money |
|---|---|
| The financing you will do anyway | A 10% better price on a C$5 million raise keeps C$500,000 of value that would otherwise go out in discount and warrants, and the book is filled by funds that already know the name. |
| One new holder | One institution taking a C$250,000 position is capital from a single informed reader who heard the story from the desk. |
| What the year leaves behind | Every fund worked, each with a disposition and a year of response history, ready for every financing, result and roadshow after this one. |
Funds that hold your closest peers, specialist resource funds, and family offices. Every institutional name traces to a public filing with the position and quarter behind it. Nothing is bought from a list vendor.
80–100 target calls a week after a ramp-up. Every voicemail is tailored to the fund, and every touch is followed the same day by an email carrying your deck, fact sheet and a callback line.
When a fund wants the conversation, FoundryIR books it with your management and prepares the briefing: the fund, its mining positions, the manager's thesis and the opening questions. Every follow-up is logged.
You, your Qualified Person and your counsel author and sign off every release. We handle the wire, the newsroom post, the investor email and the social sequence, and we never add to the approved text.
Newsroom, sentiment, market view and the outreach funnel, live. Every tile is labeled measured or logged and never blended. One board-ready report a month.
Not contacted, possible, interested, meeting, or passed. Every row carries its touches, its last contact and a note, so you can see exactly where each fund stands.
The desk does not move down a tier until the warmer one has been through a full sequence.
| Tier | Who | Where the names come from |
|---|---|---|
| 1 | Funds that already hold your closest peers | SEC 13F information tables, each row with position, quarter and a link to the filing |
| 2 | Specialist resource funds that buy juniors at your size, in Canada, the US, the UK and Europe, and Australia | Fund registries, peer shareholder lists, conference rolls and early-warning filings |
| 3 | Every US-reporting manager holding a listed mining issuer | Our crawl of 955 mining issuers' institutional registers: 1,676 managers after quant, market-maker and index vehicles are removed, 1,141 of them holding at least one junior |
| 4 | Family offices and private investors, the buyers who file nothing | Early-warning and insider filings, conference one-on-one programs and your NOBO list |
| Rule | What it means on the desk |
|---|---|
| Warm, not cold | Every call and email leads with the peer the fund already owns, never with a company it has never heard of. |
| Two channels, same day | A tailored voicemail, followed within hours by a customized email written from the same record. |
| One name on the desk | Your company is the only one named on your program's calls. There is no shared slate, and no fund hears a second ticker from us later. |
| Tracked to outcome | Every fund carries a disposition, its touches, its last contact and a note, live on your dashboard. |
| Permission and hygiene | Sender identified, one-click unsubscribe (CASL and CAN-SPAM), addresses verified, and bounces and opt-outs retired the day they land. |
| What it is not | An introduction and a meeting request, never a solicitation to buy. You and your registered dealers do any asking. |
FoundryIR takes on three Fund Outreach clients a year, one program per issuer. That limit is what lets us make the promise on every call: your company is the only one named, and no fund on your list hears a second ticker from us later. When the three seats are taken, the next opening is the following year.
Nothing is bought online. We read every application ourselves, and if the fit is there the next step is a meeting to scope the program.
We review every application personally and will reply by email. If you would like to put a time on the calendar now, book the meeting here.
Prefer the phone? Call (307) 207-4650.
A measured read of how visible your company is to investors today, built on your ticker and delivered by email.
Get my free audit →